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How many paid for Apple Music when it was no longer free? Apple was late to the music streaming business.

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admin 2015-10-14 Collect

Apple was late to the music streaming business. By the time it arrived in July, services like Pandora and Spotify were already offering tens of millions of listeners a choice of free music with ads or a paid subscription without.

Apple took a different approach. It offered customers a three-month free trial, at the end of which there was no free option, only a $9.99/month individual subscription or $14.99/month family plan.

The first free trials ended Oct. 1 and the data in the chart above offers a peek at what the early adopters are doing.

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