Directed by The State Administration of Press, Publication, Radio, Film and Television of the PRC and supported by Music Industry Promotion Committee, the 2015 Music Industry Development General Report was completed by the Music and Recording group in Communication University of China. It was published on November 6th.
According to the report, Chinese music industry market scale reached to 285.15 billion yuan in 2014, which increased by 4.73% than the former year. Though the growth had slowed, the whole industry was at a transition period, which steadily rose up. The digital music industry reaches 48.12 billion yuan, ranked third after karaoke industry (80 billion yuan) and music education industry (64.38 billion yuan).
In 2014, the mainland physical record market reaches 615 million yuan, decreased by 5.4%. Physical sales was 56.622 million, dropping by 21.8%. Though with the sales going down, LP enjoyed an opposite trend as to increase. The decline of record industry was resulted from digital music development, which also reflected that customers had changed their consumption habit in music.
Digital music industry reached 49.12 billion yuan, 11.5% increses compared to the same period. PC market is 5.12 billion yuan, covering 10.4% of general digital music industry and growing by 17.4%. Mobile terminal market is 3.38 billion yuan, increasing by 10.9%. Chinese mainkand Internet music users reach 478 million, 5.5% increses compared to the same period. Since habits of customers listening music are changing, digital music industry has entered into a rapid expansion period.
Music performance industry reaches 14.3 billion yuan in 2014, box office income of total 204 thousands performances is 4.372 billion yuan. And the box office incomes of large-scale concert, music festivals, live house and theatrical music performance are 2.854 billion yuan, 379 million yuan, 49.54 million and 1.09 billion yuan respectively. In the meantime, video streaming and live online also become the lightspots of 2014 music performance industry.
Total revenues of copyright by Music Copyright Society of China (MCSC) was 137 million yuan in 2014, growing by 22.36%. Profits from performance rights and eproduction rights slightly dropped, while that from broadcasting rights rebounded. The increase of royalties from online new media soar up to 203.94%, which was closely related to the rapid development of digital music platforms. Last year, copyright revenue of China Audio-Video Copyright Association (CAVCA) was 139 million yuan, falling by 2.1%. Though online KTV entered in a period of rapid growing, there still lacked music copyright management. Different kinds of policies provided basis for the standardization of music copyright protection, while competitions of digital music platforms towards copyright contributed to the forming of music platform business mode.
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